Human Rights Victoria
A new brand for all Victorians, including minorities and those searching for human rights law and regulations information in Victoria. From logo design to website content strategy, the brand was tested and refined based on input from our real audience.
Everything was collaborative – working with the client every step of the way to land on the right tone of voice in language and visuals. We designed a new website from the ground up, with new information architecture, copywriting and the new brand. We co-designed this with real users in one-on-one, 2 hour sessions, which were also an opportunity to test the brand identity work.
Let’s work together.
Get in touch via LinkedIn